The fruit of the joint venture called TRANSUNION CRIF Decision Solutions, is the amalgamation between CRIF, an international group specialized in the design, development and management of decision support systems and databases for the retail credit markets in Europe and the Americas and TransUnion an American International Information Solutions company and leader in global business Intelligence.
The joint venture's strength is built upon TransUnion's invaluable years experience in the emerging markets, under the profile of credit access, together with the CRIF know-how in advanced analytic and decisional support models for credit granting communities.
Strategic Planning and International Division Director Fabrizio Fraboni sees this as: "an important step in providing the country with advanced tools for economic analysis, credit control and management, and this confirms the capacity of CRIF to export its specialized expertise world-wide. With the constitution of the first credit bureau in the Mexican market, even the end users will experience more ease in making credit applications for loans from banks in a country where credit distribution is still in a developmental phase."
In addition TRANSUNION CRIF Decision Solutions will offer decisional support systems to non-banking organizations in various fields such as insurance and telecommunications, which will provide companies with specific decision-making tools tailored to their needs.
The new company, based in Mexico City, is staffed with local banking professionals who have expertise in the local market and is lead by General Manager, Ignacio Lara Cantú, who recently joined TransUnion CRIF Decision Solutions from Banco Internacional S.A. Bital.
The first project of TRANSUNION CRIF Decision Solutions is to develop a credit score for assessing consumer creditworthiness. The first organization to implement the new system of credit scoring was Buró de Crédito, the Mexican Credit Bureau, who together with Mauricio Gamboa Rullán affirms that: "We chose TRANSUNION CRIF Decision Solutions to introduce a consumer credit score over other similar companies because of their extensive international expertise and the strong commitment of local support." The Bureau together with its banking partners and credit grantors will focus on refining products and services that will greatly improve on the management of already existing accounts, and allow for a more user friendly procedure of credit access on the part of the customer.
